Zalando Partner Login help and FAQs

Learn how to use our Single Sign On (SSO) to access all your partner applications with one account.

Updated January 19, 2026


In this article, you'll find a set of FAQs and links to Partner Care support. If you still don’t find what you’re looking for, please contact the relevant support team for the platform you are trying to access, using the links below:

FAQs

What is Zalando Partner Login?

Zalando Partner Login is a Single Sign On (SSO) solution (powered by Okta) for multiple partner-facing applications at Zalando. All applications* connected with Zalando Partner Login will share the following:

  • Login credentials: Same username and password (and multi-factor settings, if enabled) will work across all connected applications.

  • Login session: If you have access to more than one partner application connected to Zalando Partner Login, you won't have to log in to each of them individually every time. If you have a running session on one application, you'll be automatically logged in to the other application.

Will I be able to access all partner applications via Zalando Partner Login?

No, you’ll only be granted access to the applications you can already access. They will be visible on the Zalando Partner Login dashboard.

Good to know

If you are a partner with access to more than one application, you'll be able to easily switch between them by clicking on the Portal switcher functionality that you can find in the top left navigation bar. 

I have received an email asking me to activate my account. I already have access to the application, do I still need to activate my account?

The activation here refers to the process of setting a new password for your account. To keep your data secure, we didn't migrate your old passwords. To activate your account, please click the Activate account button in the email we sent you to set a new password.

I didn't receive any email or message from Zalando about the Zalando Partner Login, can I still activate my account?

Yes. If you had access before, your account is still active. You can reset your password here to get started.

Will my login process change after this?

Aside from setting your new password, the process stays the same. You can keep using your existing bookmarks and URLs. You'll just see a new sign-in page.

What is the Zalando Partner Login dashboard?

The Zalando Partner Login dashboard is your default home page. You’ll only see it if you log in without going through a specific application first. While you might see this page after resetting your password, you usually won't need it to access your tools.

The dashboard shows icons for every Zalando application you're authorised to use. If you land here, just click an icon to go to the application you need.

I'm not able to reset my password despite multiple tries. Can you please help me?

Please reach out to the respective Partner Care team for the platform you are trying to access, using the following options:

After resetting my password, I have been asked to set up a security method. Is it mandatory?

Multi-factor authentication (MFA) helps keep your account safe. It protects you from identity theft, even if someone knows your password. Why use it? Because it adds an extra layer of security to your business data. We offer several ways to set this up, including biometrics or push notifications to your phone.

If you see a Skip this step button, the setting is optional. If you don't see it, it’s because you have access to sensitive data and must enable a security method to proceed.

Note for developers

Multi-factor authentication (MFA) is enabled for developer users. This user can choose what type of second factor authentication to use on their first login:

1. Okta verify: this is an authenticator app installed on your phone, used to verify your identity

2. Security key or biometric authenticator: this lets you use a security key or biometric authentication/fingerprint to verify your identity.


  • *

    The term application refers to zDirect, Connected Retail tools and Brand Homes.