Marketing Services

Shaping love brands through customer-centric marketing

Who we are

Elevate your brand

We combine data-driven insights, marketing solutions, and content expertise so you can design unforgettable campaigns. Transform your brand’s future with us.

Case Study: Capturing Valentine's Hearts with Swarovski

Valentine’s Day is an important commercial moment for Swarovski. The brand wanted to celebrate this special occasion through its new ‘Charming Love’ campaign, featuring the iconic star Ariana Grande.

See how ZMS helped Swarovski drive deep brand engagement with the Splash Screen Takeover and other awareness formats.

Watch the full Swarovski showcase here!

+38%viewable impressions (vs. HPTO app, Jan '25)
+13%brand follows (Feb vs. Jan)
+95%Brand Home visits (Feb vs. Jan)

LEVEL UP YOUR BUSINESS

Closer to your customers

Unparalleled insights and reach
Unlock actionable data insights from ~50M active customers, enabling you to tailor your strategies and create marketing campaigns that resonate.
Tailored customer journeys
Guide shoppers with customer-centric marketing through every funnel stage, from awareness, to consideration, to conversion, on and off Zalando.
Comprehensive consulting
Drive measurable results with our personalised consulting and support, tailored to your unique needs, backed by deep industry expertise.

“ Co-creating assets such as the videos, as well as stylized PDP pages on-site and coupling them with off-site social media content allowed us to approach the customer with this message of self-expression in a holistic way. ”
Priscilla TranKey Account Executive, Crocs