GET READY
Sales events
Join our current and upcoming sales events. Discover how to participate and increase your profitability on Zalando.
LEVEL UP YOUR BUSINESS
Drive sales, increase brand impact
- >52MActive customers
- 25European markets
GLOBAL EVENT
End-of-season sale Spring/Summer 2025
The Spring/Summer 2025 end-of-season sale is live! By participating, you will showcase your assortment to 52 million+ customers, boost your visibility, drive topline growth, optimise stock levels and reduce stock risk ahead of the new season.
- 70%Anticipated traffic uplift
- Price ModeOn (Platform Rules apply)
- 10%Minimum price reduction
- Spring/SummerAssortment included
GLOBAL EVENT
Join our Back to School campaign
Summer is in full swing, and while we’re all enjoying the long, warm days it’s also the time of year to start planning for the return to school. Our Back to School campaign kicked off mid-July, highlighting the most-loved articles within the Kids category.
- KidsAssortment included
- Special Campaign
GLOBAL EVENT
Your favourite brands
Get ready for our next sales event: Your favourite brands! Right after end-of-season sale, this exclusive event is the perfect chance to showcase your Spring/Summer assortment to customers still eager for new styles and great deals. Take advantage of this opportunity to boost your sales with the season’s top picks!
- Spring/SummerAssortment included
- 10%Minimum price reduction
- Price ModeOn (Platform Rules apply)
CUSTOMER EXPERIENCE
Discoverability on Zalando
Unlock your sales potential with Zalando Partner Marketing Services
Collaborate with Zalando Partner Marketing Services (ZMS) during sales events to win new customers, drive visibility and improve your sales impact during this high traffic and conversion moment.
PREPARE
Upcoming events
- 01Mid-season sale Autumn/Winter 2025
- 02Cyber Week 2025
