Case studies

Calvin Klein Jeans exclusive

A big bang moment for the exclusive CKJ collection on Zalando, targeting the Gen-Z audience.

Energy to dream with On

Launching a new sportswear brand on Zalando

DK Company My Essential Wardrobe

Understanding how Sponsored Collections drive Zalando customer consideration.

Run your way with New Balance

Fostering community and increasing brand awareness around the Berlin Marathon 2023

Bestseller Vero Moda

ZMS x Vero Moda shows the impact our Sponsored Collections offering has on Zalando Vero Moda consumers.

Sponsored collections with Ellos

ZMS x Ellos has tested and measured the ability of our Sponsored Collections Offering to influence Ellos Zalando users.