Attributes, images and silhouettes

Zalando article naming guidelines

This article will explain Zalando article naming guidelines.

Drawstring, cord and zip closure requirements - Kids textile

This article will help you understand the legal requirements for cord, drawstring and zip closures in kids' textiles. It also explains how to submit this information and resolve any related error status codes.

Zalando material naming standards

Here is a list of material abbreviations for reference to be used in your article submissions and updates. Please note that other variations of these names will not be accepted.

Fit and Shape - article attributes

Here we outline the Fit and Shape attributes, and how to more accurately describe these details in your article descriptions.

Attribute: Special Description (SD)

The SD is a free text field that allows you to provide additional information that cannot be provided via attribute.

Sports article creation and tagging

Every article that is designed for a particular sports activity, (e.g. running, training, yoga, football, cycling or hiking) can be recognised as a Sports article on Zalando.

Polyurethane / Polyethylene

Here you'll find the allowances for polyurethane and polyethylene in articles onboarded to Zalando.

Material mapping guide

This article contains information about what materials are and are not allowed on Zalando when you're onboarding articles.

Attributes: Updating attributes of existing articles

Sometimes certain attributes that are displayed to our customers in the PDP need to be updated after the article is live. Please follow the steps outlined in this article to do so.

Anti-greenwashing product naming guidelines

We have updated the way that sustainability-related product information is named and displayed. Find out how this might impact your article onboarding here.

Zalando attribute requirements table

Find detailed information about the mandatory, mandatory if applicable, and optional attributes for each available silhouette.

Article mapping guide

In this guide, you will find important information about article mapping for the categories Textile, Shoes, Sports, Accessories, Beauty, Toys and Electronics.

CE label guidelines, FAQs and how to fix related rejection codes.

Find out what articles need a CE label and how it must be displayed or shared.

Image requirements: Aspect ratio

In this article you will learn what aspect ratio is, why it is important and how to identify and adjust it, in order to comply to our image requirements.

Order of images online

Here you'll find an overview of how your images will appear online per product category.

Updating your article images

Sometimes Product Display Page (PDP) images will need to be updated after the article has gone online. In these cases, please use the Image Update template attached in this article to request changes.

Image and content guides

Find all of the guidelines for each product category to ensure you can follow the Zalando image requirements.

How to create image URLs for zDirect

Here you can find instructions for creating image URLs and uploading them in the Article Creation UI in zDirect.

Introduction to silhouette guides, related status codes and how to resolve them

Here is an overview of the categories of silhouette guides needed to onboard your articles to Zalando.

Silhouette guide for women's underwear, nightwear, hosiery and beachwear

Here are examples of silhouettes for women's underwear, nightwear, hosiery and beachwear.

Silhouette guide for women's shoes

Here are image examples of silhouettes for women's sandals, boots, sneakers etc.

Silhouette guide for women's textile

Here are image examples of silhouettes for women's t-shirts, pullovers, trousers etc.

Silhouette guide for men's textile

Here you'll find image examples of silhouettes for men's t-shirts, pullovers, trousers, etc.

Silhouette Guide for men's shoes

Here are examples of silhouettes for men's footwear styles.

Silhouette guide for men's underwear, nightwear, hosiery and beachwear

Here are examples for silhouettes of men's underwear, nightwear, hosiery and beachwear.

Silhouette guide for kids' underwear, nightwear, hosiery and beachwear

Here are examples of silhouettes for kids' underwear, nightwear, hosiery and beachwear.

Silhouette guide for kids textile

Here are examples of silhouettes for kids' t-shirts, pullovers, trousers, etc.

Silhouette guide for kids' shoes

Here are image examples of silhouettes for kids' shoes.

Silhouette guide for beauty

Please find an overview of the different silhouettes available for beauty products.

Silhouette guide for sports textile

Here you'll find image examples of silhouettes for sports textiles.

Silhouette guide for sports shoes

Here you'll find image examples for silhouettes of sports shoes.

Silhouette guide for sports accessories and equipment

Here you'll find product image examples that fall under the silhouettes for sports accessories and equipment.

Silhouette guide for sports underwear, hosiery and beachwear

Here you'll find examples of images for silhouettes for underwear, hosiery and beachwear.