Webinars

How to: Understand and reduce your return rate - webinar

In this webinar, recorded in May 2025, you’ll learn how to understand and reduce your return rate through actionable insights and a live zDirect demo.

Spring Update 2025 - webinar

In this webinar, recorded in April 2025, you will hear our speakers guide you through the latest updates, key deadlines, and important actions to take as part of the Spring Update 2025.

Setting science-based targets to advance your climate efforts - webinar

In this webinar, recorded in April 2025, you will find out more about setting your own SBTs, learn about joining the LEAP initiative and how to earn ZMS Marketing credits by committing to or setting your targets via SBTi.

Criteria update of our sustainability product standards - webinar

In this webinar, recorded in February 2025, you will learn about the 2025 sustainability criteria update, including material certifications, recycling thresholds, and industry collaboration to promote eco-friendly products.

Stay compliant with the General Product Safety Regulation (GPSR) - webinar

In this webinar, recorded in January 2025, you will learn about the changes in the regulation and how to submit the required product safety information to ensure accurate data display on the product detail page (PDP).

Platform compliance - webinar

In this June 2024 webinar, learn about platform compliance, its importance, required selling criteria, expanding into new markets, and the latest compliance updates.

Article onboarding - webinar

In this webinar, recorded in August 2024, you will learn how to reduce the time spent onboarding your articles and how to simply the onboarding process.

Article performance - webinar

In this webinar, recorded in July 2024, you will learn how to drive commercial success by maximising article performance and using the zDirect sales performance analysis tool.

ZFS international warehousing

Formerly known as the ZFS international program, ZFS international warehousing allows you to optimise your operational setup by shipping customer orders from the local (i.e. non-German) warehouses in our network.

Assortment guidance - webinar

In this webinar, recorded in October 2024, you will gain useful insights on assortment composition and relevance, retagging, article attributes and return rates.

Customer Experience Model (CXM) - webinar

In this webinar, recorded in September 2024, you will deepen your knowledge about the Customer Experience Model (CXM), its KPIs, targets and best practices to ensure that your CXM performance secures a best-in-class shopping experience to all customers.

Sales Events - webinar

In this May 2024 webinar, discover best practices for preparing for sales events, creating buzz with marketing opportunities and discounts, and the benefits of attending, including increased traffic, visibility, and customer acquisition.

Increasing your profitability with Zalando - webinar

This article and the recorded webinar focuses on how to build a sustainable and profitable business with Zalando.

Return rate optimisation - webinar

In this webinar, recorded in October 2023, find out what steps you can take as a partner to improve your return rate, what tools are available to you, and what Zalando is also working on.

Back to School 2025 with ZMS and Zalando - webinar

In this webinar, recorded in May 2025, you will gain valuable insights on creating impactful campaigns, including assortment recommendations, key seasonal dates, a partner case study, and more.

Ad Manager onboarding - webinar

In this webinar, recorded in February 2025, you will gain valuable insights on running impactful consideration and conversion campaigns with Ad Manager.

2025 Zalando Marketing and ZMS partner opportunities - webinar

In this webinar, recorded in January 2025, you will gain insights on Zalando's 2025 marketing outlook, including new partner opportunities, the commercial plan, key insights, and more.

Peak season power plays: Winning in Cyber Week'24 and beyond - webinar

In this webinar, recorded in September 2024, you will gain valuable insights on how to stand out during peak season 2024.