GET READY
Sales events
Join our current and upcoming sales events. Discover how to participate and increase your profitability on Zalando.
Global event
Spring/Summer 2026 mid-season sale
We're thrilled to announce that our Spring/Summer 2026 mid-season sale (SS26 MSS) is starting from 8 March 2026 (depending on the market)!
As the warmer and longer days approach, we’re giving you a heads-up so you can prepare for the first great sales opportunity of 2026, connecting to an audience of >52 million customers.
Start planning now!
- 10% Minimum price reduction
- Price Mode on Platform Rules apply
Grow your reach with our Spring sales events!
As the days get longer, customers around Europe are looking for fresh inspiration to update their wardrobes. By joining our upcoming campaigns, you can secure prime visibility on the Zalando homepage and connect with new customers right when they’re ready to shop. It’s a great opportunity to give your assortment the extra push it needs to shine this season.
LEVEL UP YOUR BUSINESS
Drive sales, increase brand impact
- >52MActive customers
- 25European markets
CUSTOMER EXPERIENCE
Discoverability on Zalando
Unlock your sales potential with Zalando Partner Marketing Services
Collaborate with Zalando Partner Marketing Services (ZMS) during sales events to win new customers, drive visibility and improve your sales impact during this high traffic and conversion moment.
PREPARE
Upcoming events
- 01Spring/Summer 2026 end-of-season sale
- 02Back to School 2026
