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Learn how to optimise your business
All topics
Analyse performance
Learn about how to analyse your performance, using the CXM KPIs and Quality Assurance requirements.
Assortment and return rates
Monitor and optimise your article assortment as well as your return rates to improve your performance.
Marketing
Market your business using services like Brand Homes and Zalando Partner Marketing Services.
Profitability and growth
Learn how to increase your profitability with Connected Retail.
Improve your performance
Discover the optimised articles performance report
Understand our newly added metrics for clearer Sponsored products campaign insights.
Your historical CXM performance file - Connected Retail
What is the historical performance file, and how to read the report.
Where to find and how to read your CXM reports
As a Connected Retail partner you’ll learn where to find the reports and how to deep-dive on your CXM performance, whether you have a single store or multiple stores on Zalando.
Article onboarding - webinar
In this webinar, recorded in August 2024, you will learn how to reduce the time spent onboarding your articles and how to simply the onboarding process.
Assortment relevance process for Connected Retail
This article will help you understand the Assortment relevance process, including its impact on your articles and when the process takes place.
High-value attributes and the new Attributes insights dashboard
Learn how to enrich your articles with high-value attributes, elevating your Product Detail Pages (PDPs), with the help of the new Attributes insights dashboard.
Enhance your product quality with the weekly reclamation report
Gain valuable insights into product issues, enhance quality control, and reduce returns with our new reclamation report, available every Tuesday via email and CR Reports
Making the most out of sales events
Learn how to prepare and optimise your inventory, boost your visibility and skyrocket your sales during key moments on Zalando.
How to request reactivation
What does it mean to be deactivated and how you can request a reactivation.
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Still have questions?
If you couldn't find the answers here, you can request support from Zalando's Partner Care team.



