The Insights dashboard
Measure your success by analysing your Brand Homes insights and monitoring your follower growth.
The Brand Homes Insights dashboard is where you can continually track and act upon your contents performance and brand follower count. This article will explain where to find the dashboard and how to analyse the displayed data.
Follow these steps to navigate to the Insights dashboard:
Log into the Brand Homes content management system (CMS).
Open the dashboard in multiple different ways:
Either directly from the top navigation bar or, open the Collections or Brand Home tab and click Insights dashboard in the upper-right side of the screen.
Alternatively, you can also access the dashboard directly by following this link.
Dashboard deep dive
Key Performance Indicators (KPIs) serve as a barometer for the effectiveness of assets displayed on your Brand Home. This knowledge of KPI definitions is crucial for maximising the potential of your Brand Home. Understand and improve your Brand Home KPIs in order to drive more success and engagement with future releases.
The KPI glossary is accessible on the right side of the Brand Homes Insights dashboard or, access the Brand Homes glossary here.
Collections performance
Watch these demos or follow along the accompanying step by step guides.
Brand Home and follower growth
This guide will show you how to navigate the Brand Home Insights dashboard to track your brand's performance, traffic and follower growth.
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