Onboarding stage 4: Article onboarding
The fourth stage of your onboarding process, the Article onboarding stage. Here you'll see your online shop slowly take shape as you onboard your articles.
Congratulations on completing the article mapping stage of your onboarding journey! You’re now moving on to the article onboarding stage. This is where you’ll see your online shop take shape as your articles prepare to go live.
What is the article onboarding stage?

During this stage, you'll review your articles for any data errors, set your prices, complete a test order if needed, and confirm your invoicing setup.
Key objectives
Verify that your articles are uploaded correctly to zDirect.
Confirm your price validity.
Prepare your logistics setup for either own fulfilment or Zalando Fulfilment Solutions (ZFS).
Your to-do checklist
Please follow these four steps to complete your article onboarding.
Step 1: Ensure correct article upload
After you share your article details, each article goes through validation steps before it can go online.

Log into zDirect and open your Article listing module to track your articles’ status, stock and price in real time.

Check the Issues column for your article status codes. Select the Information icon next to any error to view resolution steps.

You can click on the Information icon next to the status code to find out what it means and how to resolve it.
Ensure your articles display an approved status code, such as ZABLO_13 or ZANOS_01 (for ZFS partners).
Step 2: Confirm price validity
Verify that all your price updates are accurate in zDirect.*
Step 3: Complete your ZFS logistics setup (only relevant for partners using ZFS)
Once your articles are successfully onboarded to Zalando, coordinate with our warehouse to fulfil customer orders. Ensure you:
Manage your forecast and shipments via the Fulfilment section on zDirect.
Submit a rolling 16-week volume forecast to the ZFS warehouse to secure your capacity.
Generate and submit your Shipping Notice via zDirect and track its status lifecycle.
Check your assigned inbound warehouse locations and their specific receiving hours before dispatching stock.
If you want to sell in France or Belgium via ZFS, you’re legally required to generate an invoice for every order you sell on Zalando. Depending on your company, warehouse location or market, you might also need to include invoices inside your customer parcels. Our e-invoicing service, Invoister, automates this by sending invoices directly to your customers via email. Reach out to our Partner Care team through the support form to set up your Invoister configuration. Select the topic Onboarding and request type Article Onboarding.
Step 4: Perform a test order option 2
If you use a direct API integration or Zalando Shipping Solution (ZSS), your Onboarding Manager will email you to initiate a test order option 2 once you have at least one approved article in status ZABLO_13.
Your Onboarding Manager puts the SKU online.
You buy the article and ship it to the provided test address.
Provide the tracking link and Zalando order number to your Onboarding Manager once dispatched.
Step 5: Attend CXM enablement
If you use own fulfilment, provide your availability to your Onboarding Manager to schedule your Customer Experience Model (CXM) enablement session.
Integrator to-do checklist
Step 1: Fix blocked articles
Your integrator will track data validation rejections and insert missing information directly into your product data feed.
Step 2: Push article prices and stock
Your integrator will ensure that active updates reflect correctly within our systems.
Good to know
Accurate stock and pricing data is important for a smooth go-live. This ensures your articles are ready for customers to buy as soon as you launch.
Step 3: Generate delivery documents
If you use your own fulfilment, work with your integrator to set up documents for your active markets and email them to your Onboarding Manager.
Zalando to-do checklist
Step 1: Provide feedback
We’ll provide you with feedback and guide you through active error validation to get your assortment online quickly.
Step 2: Confirm stock and prices receival
We’ll confirm your stock and prices are received and check if status is ZABLO_13 or ZANOS_01 (for ZFS partners), as well as set up customer price rules.
Step 3: Inform if test order is needed
We’ll inform you and your integrator if a test order is needed and provide instructions.
Step 4: Schedule CXM enablement
We’ll share the CXM educational deck with you and schedule your enablement session. If this session applies to you, your Onboarding Manager will contact you to request your availability.
Best practices
Maintain stock availability: Keep all your live articles on Zalando in stock and ready for customers.
Tag your seasons accurately: Classify your products as year-round basic articles or link them to active seasonal collections.
Choose your assortment type: You can expand your catalog by creating an incremental assortment or use an overlapping assortment.
Monitor your articles closely: If your articles are rejected and you don't resolve the data error, your assortment will remain stuck and cannot go live. Review the Status column to monitor verification progress, and track issue codes under the Issues column in your Article listing dashboard.
Good to know
Don't wait for 100% completion to move forward. If 50% to 60% of your launched assortment is approved (displaying status ZABLO_13 or ZANOS_01), we highly encourage you to proceed with the next onboarding steps. You can unblock and correct the remaining share of your articles later with the support of Partner Care.
Prepare in advance: Get familiar with how to prepare for test orders and the delivery documents to avoid delays in onboarding.
Need support?
If you have a direct onboarding contact at Zalando, reach out to them directly with questions. Otherwise, open a request via our support form. Please select the topic Onboarding and request type Article Onboarding.
Our AI-powered Partner Assistant is here for you 24/7 to provide instant answers. Simply click the chatbot icon in the header to start a conversation. If you need further support, our Partner Care team is available through the support form.
Next up
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*Zalando validates all price updates and may block prices to mitigate the risk of price mistakes. Please see this article for more information.




